NZ Police Clear Google In Street View Scandal
When it comes to Street View and the collection of sensitive WiFi data, Google is, at least to some degree, safe from serious penalties in New Zealand.  A police investigation has determined that the company didn’t violate any laws.
Privacy Commissioner Marie Shroff referred the matter to police in June, which seemed to put Google in a precarious position.  Logic dictated that Shroff wouldn’t call in law enforcement for no reason, after all.
But fortunately for the search giant, New Zealand police said in a statement today, "An investigation by Police has determined that there is no evidence to suggest a criminal offence has been committed."
Detective Senior Sergeant John van den Heuvel of the Police National Cyber Crime Centre just suggested, "Anyone using Wi-Fi needs to ensure they have appropriate security measures in place. People should not underestimate the risk that information they broadcast might be accessed by others, either inadvertently or for more sinister purposes."
Now the ball is back in the privacy commissioner’s (figurative) court, and she hasn’t made clear whether her office will take further action or not.
We’ll be sure to report any other noteworthy developments that occur.
Yahoo Search Assist Becomes Geo-Sensitive
Under the right circumstances, search engines can turn the names of a person’s city and state into ugly words; users looking for local info may have to type them over and over until they wish the founders had stuck to just two or three letters.  New Yahoo search suggestions aim to eliminate that problem, though.
Product Manager Vivian Lin Dufour wrote on the Yahoo Search Blog this morning, "We’re making Search more intuitive by taking user context and applying it to the search experience.  Today we are introducing an enhanced Yahoo! Search Assist, providing suggestions geographically closer to you as you type your query."
You can see an example of how this works below.  The first image shows what search suggestions a Yahoo user in Sunnyvale, California (which is in Santa Clara County) would get after typing "santa."  The second image shows how they’d differ for an individual located in Santa Barbara.
This should save people some typing, and in the process, also tends to make Yahoo’s results look much more useful.
The upgrade shouldn’t cross any sort of "creepy" line, either, since Yahoo doesn’t seem to be interested in pinning down users’ exact addresses or anything like that.
Anyway, Dufour invited everyone, "Give this new feature a try and let us know what you think about geo-sensitive search suggestions in the comments section . . ."
Twitter To Log Clicked Links
Twitter’s link service, t.co, is designed to make shortened links easier to read and safer to follow.  Initial tests have gone well, too.  But an announcement that Twitter will start tracking every t.co link users click has caused a bit of a stir.
Twitter sent an email to users last night that in part stated, "In the coming weeks, we will be expanding the roll-out of our link wrapping service t.co, which wraps links in Tweets with a new, simplified link. . . .  When this happens, all links shared on Twitter.com or third-party apps will be wrapped with a t.co URL."
Then here’s the more controversial point: "When you click on these links from Twitter.com or a Twitter application, Twitter will log that click.  We hope to use this data to provide better and more relevant content to you over time."
So it looks like a (small) loss of privacy will prove unavoidable, with no opt-outs or anything of that sort having been mentioned.
Declan McCullagh noted that, as a result, "[A] security breach at a Twitter data center could reveal who’s clicking on what links . . . . Police armed with search warrants in criminal investigations may have link-clicking questions they want answered. Divorce attorneys armed with subpoenas won’t be far behind. And, in general, users may not expect this data about their behavior to be stored forever."
It should be interesting to see if this becomes a significant problem, or if, between some users not grasping the issue and others more or less understanding that most of their online movements are tracked, anyway, Twitter avoids any turmoil.
Steve Jobs Takes Dig At Android, Eric Schmidt
In between the announcements about iPods, Apple TV, and a music-oriented social network, Apple and Google’s mobile rivalry heated up a little more today.  Steve Jobs, while discussing the success of iOS, also tossed out what was likely a veiled insult at Eric Schmidt and Android.
Remember how Schmidt said in early August that 200,000 Android devices were being activated every day?  It’s that figure - and Google’s method of counting - that Apple’s CEO seemed to bring into question.
"People throw out a lot of numbers about how many devices they’re activating per day," said Jobs according to Ryan Block.  Then Apple’s CEO continued, "We are doing 230,000 activations a day.  We think our friends may be counting upgrades - if we were counting upgrades, that would be way higher."
That’s an interesting statement.  It’s of course hard to imagine that Jobs has the iOS numbers wrong; no one’s in a better position to collect more accurate data, and the SEC encourages CEOs to avoid misleading anyone.  But the same observations apply to Schmidt and Android stats.
Google may well weigh in to clarify the matter (or "coincidentally" share some Android growth numbers) later this week.  Or Eric Schmidt might at least save up a witty comment or two for the next time he’s on camera.
Anyway, neither company’s suffering due to today’s events at the moment.  Google’s stock rose 2.29 percent today, and Apple’s gained an even more impressive 2.97 percent.
Greenpeace Protests Facebook’s Data Center
Facebook’s won the support of a lot of people as it builds a data center in Prineville, Oregon; an official Facebook Page is full of positive comments from locals.  However, because the facility will primarily be powered by coal, Greenpeace - along with around 500,000 individuals - has sided against it.
A campaign to "get Facebook to unfriend coal" has been building momentum for some time, and it appears to have reached a critical mass of sorts today.  Kumi Naidoo, Executive Director of Greenpeace International, actually published an open letter to Mark Zuckerberg this morning.
In it, Naidoo stated, "Greenpeace and over half a million Facebook users have expressed significant concerns with your decision to power this data center with dirty coal-fired electricity from PacificCorp, which runs an electricity mix that is disproportionately powered by coal, the largest source of global warming pollution."
Naidoo would prefer it if Zuckerberg and Facebook would "[c]ommit to a plan to phase out the use of dirty coal-fired electricity to power your data centers" and "[u]se your purchasing power to choose locations that allow you to rely on only clean, renewable sources of electricity," instead.
These requests aren’t likely to have much effect in the short term; the Prineville data center is already under construction and Facebook hasn’t announced plans to build anything else.  Still, it’s possible Greenpeace and its supporters will influence the social network to be a little more Google-y in the future, turning to solar and wind power.
Also, in fairness to Facebook, the company’s already taken the issue of energy conservation into consideration to some degree.  On August 20th, a post on the Prineville Data Center page detailed several power-saving technologies that the facility will employ.
Google-MySpace Deal May Be On For Another Month
It looks like MySpace’s dealings with Google aren’t over - or conclusively continued - just yet.  Even though a search and advertising deal is set to expire today, a report’s indicated that the companies’ existing contract has been extended a short time while negotiations continue.
Sarah Rabil and Andy Fixmer wrote earlier this morning, "MySpace.com extended a search advertising contract with Google Inc. by one month as the News Corp.-owned social-networking website tries to secure a new agreement, according to two people with knowledge of the talks."
That may be a sign things are going well between the two organizations; it’s a little hard to imagine Google being so cooperative if Bing or Yahoo seemed to be MySpace’s first choice.
Or perhaps Google’s just trying to stay friendly with MySpace as it prepares its own social offering - the better to attract users and/or gang up on Facebook.
Regardless, Rabil and Fixmer noted, "News Corp. Chief Operating Officer Chase Carey said on Aug. 4 that MySpace was ‘actively engaged’ in reaching a new search ad deal, which will likely be worth less than the expiring Google contract.  The new agreement will be performance based, Carey said."
It should be interesting to see if something gets hammered out before the end of September.
Yahoo To Lose Major Ad Deal In South Korea
Today is not getting off to a good start for Yahoo.  NHN - which owns both the South Korean equivalent of Google and the country’s largest gaming portal - has decided to stop using the American company’s advertising tech, and its chief didn’t exactly have nice things to say when parting ways.
Indeed, NHN CEO Kim Sang Hun stated according to Jun Yang, "We desperately need an advertising platform that’s more flexible and effective, with closer ties to the local market to respond to advertisers’ expectations promptly."

That’s pretty harsh (though in a businesslike and impersonal way).  And making the matter worse for Yahoo is the fact that some investors seem to agree, sending NHN’s stock up following the announcement.
Now, whether other companies come around to that point of view or simply fall in line as a matter of following the leader, it’s not hard to imagine those comments could cause a sort of domino effect to take place.
Jun Yang even wrote, "[Yahoo's] Overture may lose all its business in South Korea’s 1 trillion won ($836 million) online advertising market as it is replaced with local technologies, said Choi Chan Seok, a Seoul-based analyst at KTB Securities."
Anyway, Yahoo’s contract with NHN is set to expire later this year.
YouTube Seals Its Biggest “Premium Sports” Deal Yet
Baseball fans in Japan and four other countries have reason to celebrate today. A record-breaking deal involving YouTube and Major League Baseball has been struck, and as a result, said fans will gain access to lots and lots of footage.
In an email to WebProNews, a YouTube representative provided some more details in the form of bullet points.  One highlight is that "[f]ull-length, catch-up MLB games [will be] available in Japan 36 hours after they air."  Historic game footage will be offered, too, along with profiles of Japanese players.
That’s almost bound to go over well, since baseball is quite popular in Japan.
Furthermore, according to the representative, "Baseball fans in Australia, Brazil, New Zealand, and Russia [will get] access to the full range of MLB’s highlight clips and archives on YouTube," and both organizations hope this will increase local interest in the sport.

Anyway, regardless of what occurs next or how baseball’s perceived in any particular area, this arrangement is supposed to represent "the largest partnership for premium sports content in YouTube history," making it quite significant.
Other large, sports-related deals YouTube’s managed to complete involved cricket and wrestling of the not-quite-real variety.
|Google Pushes Chrome With Arcade Fire Experiment
Music lovers and sentimental types who have been hesitant to try out Chrome now have a somewhat compelling reason to do so.  Google, Arcade Fire, and director Chris Milk have teamed up to create an experience that combines one of the band’s new songs with images of the viewer’s childhood home and bits of video.
The project is titled "The Wilderness Downtown," and won’t run well (if at all) in browsers other than Chrome.  Viewers should consider closing other programs, too, as it’s rather processor-intensive.
Otherwise, here’s as much information as seems possible to give without spoiling the experience.  A post on the Official Google Blog stated, "’The Wilderness Downtown’ takes you down memory lane through the streets you grew up in. It’s set to Arcade Fire’s new song ‘We Used to Wait’ off their newly released album The Suburbs . . ."
Then the post continued, "The project was built with the latest web technologies and includes HTML5, Google Maps, an integrated drawing tool, as well as multiple browser windows that move around the screen."
All in all, this makes for a very interesting (and interactive) video.  And due to the personalized nature of it, people who might prefer to stick with Firefox or IE won’t get the full impact by just catching a recording someone else posted on YouTube.
The one thing to watch for is whether Google has enough imagery of your old home to flesh out the video as intended.
Yahoo Canada Partners With Zoocasa
Canadians with an interest in real estate should now get more use out of the Yahoo homepage.  Yahoo Canada has partnered with a company called Zoocasa to launch a new application that’s located right by eBay- and Facebook-related apps.
Zoocasa is supposed to be Canada’s fastest-growing real estate site, and a statement issued by Yahoo explained, "Now the more than 17 million Canadians who visit Yahoo! every month will be able to search for a new home, research local neighbourhoods and receive updates about properties that fit their personal profile . . ."
That could represent an important step forward for both Yahoo and Zoocasa.  People move on a regular basis, after all, and even individuals who are locked into leases and mortgages for the foreseeable future often perform the real estate equivalent of window whopping.
As a result, Zoocasa should receive lots more exposure and traffic, and Yahoo Canada’s homepage might become an even more central part of some folks’ lives.
Laurie Maw, Director of Business Development for Yahoo Canada, confirmed, "The Zoocasa application is an important addition to Yahoo! Canada’s current line-up of online apps that includes everything from Flickr and Facebook, to links to our Sports and Finance channels."
No financial details of the arrangement were disclosed.




