The-Sale-You-Cant-Close
- Posted by Mark Hunter in MAKE MONEY ONLINE |
- 0 Comments
We’ve all been there. After countless calls, meetings and an endless amount of work, you just can’t get the customer to say "yes" and move forward. There can be hundreds of theories and ideas as to why this happens more times than we care to admit. Let’s put all the theories aside and get to a solution you can use right now to determine if the customer is serious.
|
Tips-To-Develop-Uniquely-Crazy-Campaigns
- Posted by Lynne Saarte in MAKE MONEY ONLINE |
- 0 Comments
When you are launching a new product or service, what you want is for people to start talking about it. The more buzz you generate, the better it becomes because it stirs up interest. The way to a buzz campaign is to leap out of your box and get uniquely crazy with your campaign…
|
Just How Concerned with Privacy Are Facebook Users?
- Posted by Chris Crum in MAKE MONEY ONLINE, WEBSITE SEO |
- 0 Comments
PeopleBrowsr shared a rather interesting report with us this week, looking at privacy related tweets during the center of this year’s Facebook "privacy storm." The firm studied the public’s reaction to Facebook’s open graph-related announcements that set off the majority of the Facebook privacy controversy back in April.
Are you concerned for your privacy as a Facebook user? Let us know.
The report specifically compares the general public’s (or at least the portion that uses Twitter) thoughts about Facebook privacy with the media sensationalism around the story. The firm studied tweets with references to privacy, along with other keywords like Facebook, Open Graph, Zuckerberg, and Google.
"We are the last generation to know privacy as it was," says Brian Solis, Chief Data Analyst for PeopleBrowsr. "As Facebook moves human connections and society into a more public spotlight, people and the press will push back. But this will move things forward collaboratively. Over time I believe the debate will evolve into a series of productive forums and memes that explore the risks of living in public and the rewards for participation."
Some of PeopleBrowsr’s findings from the study:
- Prior to the F8 conference on April 24, privacy tweets hovered between 1,000-3,000 references per day, then spiked to 9,000 on the day of F8
- On April 25 (day after the conference), privacy-related tweets fell to 3,500 – then surged to 7,500 when politicians joined the fray. Around May 25, privacy discussions hit the ceiling in this study with 20,000 unique discussions.
- In terms of context, Facebook dominated the landscape for mentions of #privacy
- Conversations followed media reports
"We see that even on the day when privacy took center stage, the media sensationalized the topic. But the public, at least those on Twitter, did not flood the streets with 140 character picket signs. 9,000 tweets does not seem to account for the millions of Twitter users or the 500 million people who have Facebook accounts," says Solis.
That last statement is true on a couple of different levels. For Solis’ purpose it does not appear to indicate that the majority of Facebook users were that concerned. However, it is also worth noting that the majority of Facebook users are not necessarily active Twitter users. Facebook has over 500 million people. It’s not a flawless argument, and the findings should be taken with a grain of salt like any such study. That said, Twitter is generally viewed as a good indication of public opinion, as trending topics often reflect pop culture and news at large. If there is something significant happening, you can generally find people talking about it on Twitter.
Besides, Facebook’s numbers continued to grow. Diaspora (the "Facebook alternative") will be here soon. I’m willing to bet that will have little impact on Facebook’s growth as well.
Do you think the privacy discussion around Facebook was overblown? Share your thoughts.
Skype for Windows Gets Ten-Way Video Calling
- Posted by Chris Crum in MAKE MONEY ONLINE, WEBSITE SEO |
- 0 Comments
MusOpen Uses Diaspora Model to Set Classical Music Rights Free
- Posted by Chris Crum in MAKE MONEY ONLINE, WEBSITE SEO |
- 0 Comments
Google, Facebook and Boxee Respond to Apple
- Posted by Chris Crum in MAKE MONEY ONLINE, WEBSITE SEO |
- 0 Comments
Update 2: Swisher reports that Facebook blocked API access to Ping after failing to strike an agreement with Apple, so Apple removed the feature after launch. She credits "sources familiar with Facebook’s platform" with this information. 
Update: With regards to Facebook and Ping, Dan Frommer points out that the screenshots Apple used in its prsentation actually did show Facebook integration. MG Siegler also notes that he actually was able to connect to Ping with Facebook, but then it disappeared. It appears that Apple may have pulled Facebook from it at the last minute. Siegler writes:
I can tell you for sure that yesterday Facebook Connect was a part of Ping — because I used it.
When I first loaded iTunes 10 yesterday and started up Ping, connecting with Facebook was the first thing I did to find friends. At first, I will say that it didn’t work. I hit the Connect button, entered my credentials, and nothing happened. But I tried again and it worked perfectly. I found a handful of Facebook friends who had just started using Ping as well and connected with them.
He also claims that he’s still connected to the Ping app from within Facebook and that while Facebook isn’t on iTunes, it’s still live. 
Original Article: At Apple’s music event yesterday, where the company launched a new version of iOS, a new version of iTunes with a new social network (Ping), a new line of iPods, and a new version of Apple TV, Steve Jobs took a shot at Google involving numbers of smartphone activations.
Last month, Google CEO Eric Schmidt said that Android gets over 200,000 devices a day.
"People throw out a lot of numbers about how many devices they’re activating per day," Jobs is quoted as saying. "We are doing 230,000 activations a day. We think our friends may be counting upgrades - if we were counting upgrades, that would be way higher."
Fortune has a quote from a Google spokesperson responding to those comments: "The Android activation numbers do not include upgrades and are, in fact, only a portion of the Android devices in the market since we only include devices that have Google services."
Ping, the iTunes social network, is like Facebook or Twitter meets iTunes. That’s the way Jobs described it in the announcement, anyway. While that may be the case, and it may even resemble Facebook, there is no integration with either Facebook or Twitter (or other social networks).
Kara Swisher was able to speak to Jobs about this, who said Facebook wanted "onerous terms that we could not agree to." When asked about integrating Facebook Connect to help people find their friends, Swisher quotes him saying (or shrugging rather), "We could, I guess."
She also got this statement from Facebook on the matter: "Facebook believes in connecting people with their interests and we’ve partnered with innovative developers around the world who share this vision. Facebook and Apple have cooperated successfully in the past to offer people great social experiences and we look forward to doing so in the future."
Om Malik at GigaOm calls Ping "the future of social commerce". "From a content perspective, there are three different types of media we love to talk about: movies we see, music we listen to and books we are reading," he says. "These are accepted social norms. In fact, many relationships are made on the basis of collective love of a movie and many friendships have started with mixed tapes."
Boxee, whose Boxee Box is due out in November, had some comments on Apple’s Apple TV announcement. These two are now direct competitors. On the Boxee blog, Avner Ronen writes:
We think people want to be able to watch anything that they can watch on their computer, only on their bigscreen TV.  There is an overwhelming consumer expectation that the content we can consume in our cubicles, our dorm rooms, and in our laps should be available in our living rooms, in full 1080p with a gorgeous interface.  It’s a simple premise, but the challenge is to do it in a way that makes sense in that space, so you can put your feet up, grab a remote and start watching. No keyboards, mice, windows or labyrinthine menus. It should be calm and it should be beautiful. And it *must* be open.
We all watched the Apple announcement. We walked away feeling strongly confident about the space it left for Boxee to compete. We have a different view of what users want in their living rooms.  We are taking different paths to get there. The Boxee Box is going to be $100 more expensive than the Apple TV, but will give you the freedom to watch what you want.
We think it’s worth it.
NewTeeVee has a comparison of Apple TV, the Boxee Box, and Roku, which some have also said is superior to the new Apple TV.
 
NZ Police Clear Google In Street View Scandal
- Posted by Doug Caverly in MAKE MONEY ONLINE, WEBSITE SEO |
- 0 Comments
When it comes to Street View and the collection of sensitive WiFi data, Google is, at least to some degree, safe from serious penalties in New Zealand.  A police investigation has determined that the company didn’t violate any laws.
Privacy Commissioner Marie Shroff referred the matter to police in June, which seemed to put Google in a precarious position.  Logic dictated that Shroff wouldn’t call in law enforcement for no reason, after all.
But fortunately for the search giant, New Zealand police said in a statement today, "An investigation by Police has determined that there is no evidence to suggest a criminal offence has been committed."
Detective Senior Sergeant John van den Heuvel of the Police National Cyber Crime Centre just suggested, "Anyone using Wi-Fi needs to ensure they have appropriate security measures in place.  People should not underestimate the risk that information they broadcast might be accessed by others, either inadvertently or for more sinister purposes."
Now the ball is back in the privacy commissioner’s (figurative) court, and she hasn’t made clear whether her office will take further action or not.
We’ll be sure to report any other noteworthy developments that occur.
AP Updates Attribution Guidelines, Links Not Mentioned
- Posted by Chris Crum in MAKE MONEY ONLINE, WEBSITE SEO |
- 0 Comments
The Associated Press has revealed some new guidelines for its reporters with regards to credit and attribution. The guidelines come in the form of a letter from AP Senior Managing Editor Mike Oreskes.
The guidelines apply to AP reports in print, broadcast, and online news, and stress the importance of giving proper attribution to other publications that break stories.
"We should provide attribution whether the other organization is a newspaper, website, broadcaster or blog; whether or not it’s U.S. based; and whether or not it’s an AP member or subscriber," writes Oreskes. "This policy applies to all reports in all media, from short pieces, such as NewsNows and initial broadcast reports, to longer pieces aimed at print publication."
Oreskes says attribution doesn’t have to be at the beginning of a story, and that sometimes it can be two or three paragraphs down.
"If some information comes from another organization and some is ours, we should credit ourselves for what’s ours and the other organization for what’s theirs," he writes, adding that if material from another source turns out to be wrong, that will be cited in corrections later. (emphasis added)
The AP is one organization that has famously expressed disdain with blogs in the past (ones that quoted AP stories and gave credit), and was cited among various other publications earlier this year by Danny Sullivan as one that failed to credit where it got its information (most likely his article, at least somewhere in the chain).
It is interesting however that these guidelines appear to suggest that its reporters can freely do what the AP has in the past complained about others doing - using snippets of content. Now, the guidelines don’t exactly say anything about using "snippets", but it’s either that, rewriting, or regurgitating something that’s already been discussed elsewhere (hopefully with some additional original content added). Am I wrong? It’s a matter of fair use, and the AP’s stance on fair use in the past has basically been that there isn’t any when it comes to the AP’s content. Is it a double standard? Clearly, this is admission that the AP has participated in this same type of reporting.
It’s good to know that they’re recognizing that this is just part of how it works in this age of online news, but you still have to wonder what side of the fence they come down on with regards to their own content. I guess we’ll see if AP reporters abide by these guidelines and whether or not the AP attacks anybody for using the same methods with AP content.
The whole thing is very related to the AP’s stance on search engines and aggregators as well. These sites do, after all, provide snippets, links, and credit to the sources.
While stressing the importance of attribution, he does also make a note of telling reporters not to use other sources so much that it appears they’re "free riding" on another organization’s work, and stresses matching or further development of the story.
What is not mentioned once in the guidelines is the word "link". There is no mention of linking whatsoever. It is unclear whether linking is included it in the proper attribution described or whether they deem simple credit to be sufficient. While obviously you can’t link in print or broadcast (one reason why online content is more valuable to readers), linking has become commonly looked upon as necessary to attribution in online news, so those who deserve credit for breaking a story can in turn get traffic to that story.
The letter does say that it will continue to use "information from" lines with URLs, but that attribution should be in the body of the story as well. However, it is unclear whether or not this attribution will actually include links.
It will be interesting to see how the AP proceeds in this regard. Without links, the organization is setting itself up for a great deal of criticism.
NASA Launches App HD For iPad
- Posted by Mike Sachoff in MAKE MONEY ONLINE, WEBSITE SEO |
- 0 Comments
NASA has introduced a new free mobile application for the iPad called NASA App HD.
NASA App HD features live streaming video from NASA Television, an interactive map with links to all of its centers, quick links to feature stories and launch schedules, a scrolling “alerts banner,” and a NASA Featured” link.
The app’s landing page features the solar system, where users can learn more about it, the universe and NASA missions. The app also allows users to view and search updated, higher resolution NASA Image of the Day and Astronomy Picture of the Day collections and agency videos on demand.
“Our goal with the first NASA App was to deliver current mission information, images, videos and news updates in the best possible way for the iPhone and iPod touch," said Jerry Colen, NASA App project manager at NASA’s Ames Research Center, Moffett Field, Calif.
"Now we’ve enhanced and expanded the application to include even more content and really take advantage of the iPad’s larger screen."
 
 
