Earlier this month, Google announced several updates for AdWords, including group level impression share metrics for the search and display networks. As Google explained, advertisers will start seeing three new columns that can be added to the ad group…
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Earlier this month, Google announced several updates for AdWords, including group level impression share metrics for the search and display networks. As Google explained, advertisers will start seeing three new columns that can be added to the ad group…
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Anybody who works in customer service will tell you that it can be a thankless job. Not to say that all days are bad but it can definitely be tiring. I wanted to post the following conversation about an issue …
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Anybody who works in customer service will tell you that it can be a thankless job. Not to say that all days are bad but it can definitely be tiring. I noticed a post on Search Engine Roundtable about an …
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Google made a couple AdWords-related announcements advertisers will want to take note of. For one, they will soon offer ad group level impression share metrics for the search and display networks. Advertisers will be able to use this data to …
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Google announced a couple of new targeting options for mobile advertisers today: WiFi targeting, and targeting by mobile operating system version. “To reach users when you know they’ll have a high speed connection, you’ll now be able to targe…
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Email marketers might be very happy to know that Google is testing an AdWords format that will allow Google searchers to subscribe to their emails directly from search results pages. Would you take advantage of this ad style from Google? …
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The Office of the Inspector General for the Troubled Asset Relief Program (SIGTARP) has shut down 85 online mortgage modification scams, and says it is cooperating with an ongoing criminal investigation regarding Google suspending ad relationships with…
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Today’s infographic round-up explores how Google AdWords work, the differences and similarities between Google and Facebook when it comes to security and privacy, and how different airlines use Twitter. View more daily infographic round-ups here. How…
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As you may know, Google lets you tie the +1’s of your Google+ Page to your site, your search results, and your AdWords ads. The company announced a new AdWords feature called Social Extensions, which is how you include your …
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